In an online interview done by spiegel.de , Ubisoft have revealed that they are not impressed by the sales of both the ps3 and the xbox360.Ubisoft also revealed that "Sony should calculate the price new soon, if they want to sell satisfying number of devices in this year still another. Microsoft by the way also.”
- sony should recalculate the price of the ps3, as should Microsoft with the Xbox360, Ubisoft is not satisfied with the sales of both consoles
- they don't want to rely on only one platform
- they target a revenue of 20% of sales by casual games
- Brain Training's success was the reason for starting to develop casual games
- Casual games have higher marketing costs because you try to reach a broader audience
- admit they made mistakes by making cheap and poor wii ports, say they released them too fast; new wii software will be of higher quality
- this holiday business will decide if sony and microsoft can reach the mass market
- sony should recalculate the price of the ps3, as should Microsoft with the Xbox360, Ubisoft is not satisfied with the sales of both consoles
- they don't want to rely on only one platform
- they target a revenue of 20% of sales by casual games
- Brain Training's success was the reason for starting to develop casual games
- Casual games have higher marketing costs because you try to reach a broader audience
- admit they made mistakes by making cheap and poor wii ports, say they released them too fast; new wii software will be of higher quality
- this holiday business will decide if sony and microsoft can reach the mass market