I think the PakGamers site is very well designed. But the forum looks like a ghost town mainly because it caters to a minority group like us.
Most Pakistanis are not into gaming.
The situation on the PakGamers reflect the situation in my social circle.
Only a few of my colleagues at office
are into hard core gaming. Most play simple mobile games. The same is the case with my generation Z cousins. This may be because most don't consider gaming consoles or gaming PCs that cost nearly 2 lakh rupees as worth it.
In comparision, western gaming forums such as IGNboards or even most of the online gaming forums of our neighbor India such as IndianVideoGamer have an active community of gamers.
I think PakGamers site should shift focus from an online community to an active marketplace for selling affordable tech gadgets like laptop, mobile phones, USB games, USB movies, mobile repair services, and even car gadgets and create a dedicated section for discussing cars and such items.
Digital marketing though Google ads, Twitter ads, and Facebook ads will bring customers to the site that will turn into an active gaming community. PakGamers YouTube gaming channel with professional quality videos by charismatic personalities can also revive this community. It may even attract international gamers to the site.
I have carried out an Seo and the ranking of the site is excellent on all major search sites and also Alexa.
The site owners need to monetize on the brand through aligning with the interests of most Pak netizens. Some smart strategic changes are required make the most of the site.
And lastly I strongly suggest changing the logo by removing the devil. There is nothing wrong or unethical with video games as it is clean pure virtual entertainment. The devil logo make this site seem like an underground evil den of druggists or perverts that further alienates most users. Just look at IGN or even our Indian neighbours forum. The logo is simple that resonates with the audiences.